The Ultimate Book of Sales Techniques : 75 Ways to Master Cold Calling, Sharpen Your Unique Selling Proposition, and Close the Sale Richard J. Evans By turns revealing and hilarious

By turns revealing and hilarious

But all too often a mechanical education stifles the creative impulse

His discourse draws out the meaning of the Third Dalai Lama's famous Essence of Refined Gold as he speaks directly to the reader

mysteriously vanishes

from illiteracy

The Ultimate Book of Sales Techniques : 75 Ways to Master Cold Calling, Sharpen Your Unique Selling Proposition, and Close the Sale Richard J. Evans By turns revealing and hilariousThe secrets of breakout selling! Using his thirty years of experience training corporate sales forces, Stephan Schiffman has put together a collection of the most essential techniques for succeeding in the field. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything you need to know in order to improve your performance and make the sale. Inside this book, you'll find his proven sales